Madonna is releasing a new clothing line called “Material Girl”. It will be released on August 3rd to Macys stores and online. Lourdes, Madonna’s 13 year old daughter is putting a lot of say into this line. They have formed a company called MG ICON. Through this company the line is aimed towards 13-25 year olds and will produce apparel, footwear, handbags, and jewelry.
Madonna says it was fashion designer Stella McCartney who first encouraged her daughters design Talent when Lourdes was just 8. Although Lourdes has so much talent it is still her mom who is the fashion icon. Madonna is currently in Dolce & Gabbana’s spring/summer ads.
The ads for the line will begin to run in the next few days. There are also rumours that an unspecified celebrity will be appearing in them. Facebook and Twitter will also have “Material Girl” sites with more images and behind-the-scenes video.
